Muse and Kasabian were the two biggest winners on the night picking up two awards each. Muse fended off competition from Kasabian, Arctic Monkeys, Biffy Clyro and Oasis to pick up the Best British Band award. They also picked up an award for Best Band Website so it’s no wonder they have the biggest online presence of all the bands nominated in the Best British Band category.

The below bar chart shows total fan numbers for the Best British Band nominees across a spread of social networking sites.

Best British Band - Click to Expand

Bombay Bicycle Club took home the award for Best New Band, previous winners of this award include Kings of Leon, Arctic Monkeys and The Strokes so they are certainly in good company. However they have had a slow start to the year as you can see by the below trend graph. This shows Myspace plays since the begging of this year, The XX are racking up the play count with Bombay Bicycle Club appearing near the bottom of the graph.

Best New Band - Click to Expand

We see a similar trend in the Best Solo Artist artist category, Jamie T even admitted he’d had a ‘stop-start year’. Florence is way out in front with her play count and we can see the winner of the award Jamie T down at the bottom of the graph.

Best Solo Artist - Click to Expand

The eagle eyed among you may have spotted that there is a nominee missing off this graph. As you can see in the following graph her sheer popularity makes it hard to compare Miss GaGa to the other nominee’s.
(For reference the multi-coloured line along the bottom of the graph represent the other nominee’s…)

Best Solo w/ Lady Gaga - Click to Expand

And finally here’s a nice graph showing the effect of the NME Awards on the winners play count. The artists plays all begin to rise on the morning after the awards and continued to rise through the day.

The NME Effect - Click to Expand

It’s always interesting to see the impact of conventional media (TV/Radio/Print) on the digital realm. However seeing as the play count only rises the day after the awards, it is more likely that the reporting of the awards in various blogs, news posts and tweets that has prompted this rise in play count.